Don't Miss The Mobile Boom
Posted on 17th May 2018 at 09:37
Are you meeting your customers’ expectations for mobile commerce?
Two thirds of people now use their phones to access the Internet and, according to a recent study by PayPal, in just 2 years’ time (by 2020), two thirds of all UK eCommerce purchases will be made on mobiles. That’s worth a colossal £43 billion!
In 2017, UK mobile commerce was already worth £27 billion and nearly doubled in the second half of the year.
...Only 3 in 10 UK small businesses have a website that adapts itself to the needs of smartphone users.
And, even as shoppers grow increasingly impatient with websites that are fiddly, slow or appear insecure, only one third of UK small businesses that offer online payments review their payment methods annually.
These are just some of the findings in PayPal's recent Mobile Commerce report.
Overall, the report points to a widening gap between what online shoppers want and what the UK’s small businesses are offering.
The key message for business is: don’t miss the mobile boom.
Share this post: